Narrow search
Showing 1 - 10 of 22
Cover Image
Looking for Loss Aversion in Scanner Panel Data: The Confounding Effect of Price Response Heterogeneity - "It might be a kink, but it's not what you think."
Bell, David R.; Lattin, James M. - In: Marketing science : the marketing journal of the … 19 (2000) 2, pp. 185-200
Persistent link: https://www.econbiz.de/10006907278
Cover Image
Shopping Behavior and Consumer Preference for Store Price Format: Why "Large Basket" Shoppers Prefer EDLP
Bell, David R.; Lattin, James M. - In: Marketing science : the marketing journal of the … 17 (1998) 1, pp. 66-88
Persistent link: https://www.econbiz.de/10006919591
Cover Image
Investigating the relationship between time in market and pioneering advantage
Brown, Christina L.; Lattin, James M. - In: Management science : journal of the Institute for … 40 (1994) 10, pp. 1361-1369
Persistent link: https://www.econbiz.de/10006104847
Cover Image
Consideration: Review of Research and Prospects for Future Insights
Roberts, John H.; Lattin, James M. - In: Journal of marketing research : JMR 34 (1997) 3, pp. 406-410
Persistent link: https://www.econbiz.de/10006673513
Cover Image
Accounting for Heterogeneity and Nonstationarity in a Cross-sectional Model of Consumer Purchase Behavior
Fader, Peter S.; Lattin, James M. - In: Marketing science : the marketing journal of the … 12 (1993) 3, pp. 304-317
Persistent link: https://www.econbiz.de/10006949298
Cover Image
A Hidden Markov Model of Customer Relationship Dynamics
Netzer, Oded; Lattin, James M.; Srinivasan, V. - In: Marketing science : the marketing journal of the … 27 (2008) 2, pp. 185-204
Persistent link: https://www.econbiz.de/10007997088
Cover Image
Rational Shopping Behavior and the Option Value of Variable Pricing
Ho, Teck-Hua; Tang, Christopher S.; Bell, David R. - In: Management science : journal of the Institute for … 44 (1998) 12, pp. 145-160
Persistent link: https://www.econbiz.de/10006098326
Cover Image
Creating Win-Win Trade Promotions: Theory and Empirical Analysis of Scan-Back Trade Deals - Scan-backs align the channel by transforming the dead weight of retail inventory into pr...
Drèze, Xavier; Bell, David R. - In: Marketing science : the marketing journal of the … 22 (2003) 1, pp. 16-39
Persistent link: https://www.econbiz.de/10006889617
Cover Image
The inter-store mobility of supermarket shoppers
Rhee, Hongjai; Bell, David R. - In: Journal of retailing 78 (2002) 4, pp. 225-238
Persistent link: https://www.econbiz.de/10006614856
Cover Image
Marketing - Store Choice and Shopping Behavior: How Price Format Works
Tang, Christopher S.; Bell, David R.; Ho, Teck-Hua - In: California management review : CMR 43 (2001) 2, pp. 56-74
Persistent link: https://www.econbiz.de/10006620560