Narrow search
Showing 1 - 3 of 3
Cover Image
Zu viel des Guten? Zum Einfluss der Anzahl von Ökolabels auf die Konsumentenverwirrtheit.
Langer, Alexandra; Eisend, Martin; Kuss, Alfred - In: Marketing : ZFP ; journal of research and management 30 (2008) 1, pp. 19-28
Persistent link: https://www.econbiz.de/10007978330
Cover Image
Taking Stock of Stockbrokers: Exploring Momentum versus Contrarian Investor Strategies and Profiles
Morrin, Maureen; Jacoby, Jacob; Johar, Gita Venkataramani; … - In: Journal of consumer research : JCR ; an … 29 (2002) 2, pp. 188-198
Persistent link: https://www.econbiz.de/10006653797
Cover Image
Tracing the Impact of Item-by-ltem Information Accessing on Uncertainty Reduction
Jacoby, Jacob; Jaccard, James J.; Currim, Imran; Kuss, … - In: Journal of consumer research : JCR ; an … 21 (1994) 2, pp. 291-303
Persistent link: https://www.econbiz.de/10006684206