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Developing an integrated vision of customer value

Landroguez, Silvia Martelo; Castro, Carmen Barroso; … - In: The journal of services marketing 27 (2013) 3, pp. 234-244

Persistent link: https://www.econbiz.de/10010121920

Creando capacidades que aumenten el valor para el cliente

Martelo Landroguez, Silvia; Barroso Castro, Carmen; … - In: Investigaciones europeas de Dirección y Economía de … 17 (2011) 2, pp. 69-87

The aim of this paper is to contribute to the strategic management literature by identifying the possible combinations among three organizational capabilities (market orientation, knowledge processes and customer relationship management). We also analyze the possible interaction among them to...

Persistent link: https://www.econbiz.de/10009958341

The influence of market heterogeneity on the relationship between a destination's image and tourists’ future behaviour

Castro, Carmen Barroso; Martín Armario, Enrique; … - In: Tourism management : research, policies, practice 28 (2007) 1, pp. 175-187

Persistent link: https://www.econbiz.de/10007772652

Consequences of market orientation for customers and employees

Castro, Carmen Barroso; Armario, Enrique Martín; Río, … - In: European journal of marketing : EJM 39 (2005) 5, pp. 646-675

Persistent link: https://www.econbiz.de/10007781697

The influence of employee organizational citizenship behavior on customer loyalty

Castro, Carmen Barroso; Armario, Enrique Martín; Ruiz, … - In: International journal of service industry management : IJSIM 15 (2004) 1, pp. 27-53

Persistent link: https://www.econbiz.de/10007790082

Explaining Market Heterogeneity in Terms of Value Perceptions

Ruiz, David Martín; Castro, Carmen Barroso; Armario, … - In: The service industries journal 27 (2007) 8, pp. 1087-1110

Persistent link: https://www.econbiz.de/10007879766

Explaining Market Heterogeneity in Terms of Value Perceptions

Ruiz, David Martín; Castro, Carmen Barroso; Armario, … - In: The service industries journal 27 (2007) 7-8, pp. 1087-1110

Persistent link: https://www.econbiz.de/10007887386

Finding the hospital-in-the-home units' innovativeness

Cepeda-Carrión, Gabriel; Cegarra-Navarro, Juan Gabriel; … - In: Management decision : MD 50 (2012) 9, pp. 1596-1618

Persistent link: https://www.econbiz.de/10010034521

How entrepreneurial actions transform customer capital through time: Exploring and exploiting knowledge in an open-mindedness context

Wensley, Anthony K.P.; Cegarra-Navarro, Juan Gabriel; … - In: International journal of manpower 32 (2011) 1, pp. 132-151

Persistent link: https://www.econbiz.de/10008887178

The role of cultural barriers in the relationship between open-mindedness and organizational innovation

Hernández-Mogollon, Ricardo; Cepeda-Carrión, Gabriel; … - In: Journal of organizational change management 23 (2010) 4, pp. 360-377

Persistent link: https://www.econbiz.de/10008434495