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Journal of current issues and research in advertising : JCIRA

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Consumer response to brand renaming as part of an international standardisation strategy

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Journal of targeting, measurement and analysis for marketing

Basingstoke : Palgrave Macmillan; 1992/93-2004/05: … - 1.1992/93 -

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Evolutions in the ecologically conscious consumer behaviour in Greece

Tilikidou, Irene - In: EuroMed journal of business 8 (2013) 1, pp. 17-35

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International journal of sports marketing & sponsorship

London : International Marketing Reports; anfangs: … - 1.1999 - 5.2003; 6.2004/05 -

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International journal of advertising : the quarterly review of marketing communications

Henley-on-Thames [u.a.] : World Advertising Research Center; … - 2.1983 -

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Journal of advertising research

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Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung

Deutsche Werbewissenschaftliche Gesellschaft; … - Hamburg : New-Business-Verl; 2002,4-2006: Wien : …; … - 44.1999 - 53.2008,1 = F. 182-217; 54.2008,2-4 = F. 218; …

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Economic bulletin

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Modelling and decomposing price volatility in the Greek meat market

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