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Brown, Stephen
113
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11
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9
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6
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Journal of marketing management : MM
15
European journal of marketing : EJM
8
Marketing intelligence & planning
7
The marketing review
7
Journal of macromarketing : examining the interactions among markets, marketing, and society
6
Business horizons
5
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Supervision : the journal of industrial relations and operating management
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Canadian journal of development studies
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Journal of consumer affairs : official publication of the American Council on Consumer Interests
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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OLC EcoSci
ECONIS (ZBW)
344
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RePEc
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USB Cologne (EcoSocSci)
17
EconStor
2
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Religiosity in the Abandoned Apple Newton Brand Community
Muñiz Jr, Albert M.
;
Schau, Hope Jensen
- In:
Journal of consumer research : JCR ; an …
31
(
2005
)
4
,
pp. 737-747
Persistent link: https://www.econbiz.de/10006644492
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2
We Are What We Post? Self-Presentation in Personal Web Space
Schau, Hope Jensen
;
Gilly, Mary C.
- In:
Journal of consumer research : JCR ; an …
30
(
2003
)
3
,
pp. 385-404
Persistent link: https://www.econbiz.de/10006648884
Saved in:
3
The Wisdom of Consumer Crowds: Collective Innovation in the Age of Networked Marketing
Kozinets, Robert V.
;
Hemetsberger, Andrea
;
Schau, Hope …
- In:
Journal of macromarketing : examining the interactions …
28
(
2008
)
4
,
pp. 339-354
Persistent link: https://www.econbiz.de/10008258011
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4
How Brand Community Practices Create Value
Schau, Hope Jensen
;
Muñiz Jr, Albert M.
;
Arnould, Eric J.
- In:
Journal of marketing
73
(
2009
)
5
,
pp. 30-51
Persistent link: https://www.econbiz.de/10008317787
Saved in:
5
The impact of code switching on service encounters
Schau, Hope Jensen
;
Dellande, Stephanie
;
Gilly, Mary C.
- In:
Journal of retailing
83
(
2007
)
1
,
pp. 65-78
Persistent link: https://www.econbiz.de/10007599008
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6
Strategic Internet application trends in supply chain management
Lancioni, Richard A.
;
Smith, Michael F.
;
Schau, Hope Jensen
- In:
Industrial marketing management : the international …
32
(
2003
)
3
,
pp. 211-218
Persistent link: https://www.econbiz.de/10006258115
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7
Internet impacts on supply chain management
Lancioni, Richard
;
Schau, Hope Jensen
;
Smith, Michael F.
- In:
Industrial marketing management : the international …
32
(
2003
)
3
,
pp. 173-176
Persistent link: https://www.econbiz.de/10006258119
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8
Fox School of Business, Temple University, Philadelphia, PA 19122, United States
Schau, Hope Jensen
;
Smith, Michael F.
;
Schau, Per Ivar
- In:
Industrial marketing management : the international …
34
(
2005
)
2
,
pp. 147-156
Persistent link: https://www.econbiz.de/10006239213
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9
It Don't Come Easy: Overcoming Obstacles to Technology Use Within a Resistant Consumer Group
GILLY, MARY C.
;
CELSI, MARY WOLFINBARGER
;
SCHAU, HOPE JENSEN
- In:
Journal of consumer affairs : official publication of …
46
(
2012
)
1
,
pp. 62-90
Persistent link: https://www.econbiz.de/10009843907
Saved in:
10
How to inspire value-laden collaborative consumer-generated content
Muñiz, Albert M.
;
Schau, Hope Jensen
- In:
Business horizons
54
(
2011
)
3
,
pp. 209-218
Persistent link: https://www.econbiz.de/10008931545
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