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Internal marketing impact on business performance in a retail context
Panigyrakis, George G.; Theodoridis, Prokopis K. - In: International journal of retail & distribution management 37 (2009) 6-7, pp. 600-628
Persistent link: https://www.econbiz.de/10008275544
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Internal marketing impact on business performance in a retail context
Panigyrakis, George G.; Theodoridis, Prokopis K. - In: International journal of retail & distribution management 37 (2009) 7, pp. 600-628
Persistent link: https://www.econbiz.de/10008262095
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Market orientation and performance: An empirical investigation in the retail industry in Greece
Panigyrakis, George G.; Theodoridis, Prokopis K. - In: Journal of retailing and consumer services 14 (2007) 2, pp. 137-149
Persistent link: https://www.econbiz.de/10007396800
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Internal marketing, market orientation and organisational performance : the mythological triangle in a retail context
Theodoridis, Prokopis K.; Panigyrakis, George S. - In: European retail research 24 (2010) 2, pp. 33-67
Persistent link: https://www.econbiz.de/10009924855
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Shopping centre image attributes effects on consumer´s satisfaction and loyalty in Greece : evidence at the intial stages of the economic crisis
Theodoridis, Prokopis K.; Panapoulos, Anastasios P. - In: European retail research 26 (2012) 1, pp. 21-41
Persistent link: https://www.econbiz.de/10010006935
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Store image attributes and customer satisfaction across different customer profiles within the supermarket sector in Greece
Theodoridis, Prokopis K.; Chatzipanagiotou, Kalliopi C. - In: European journal of marketing : EJM 43 (2009) 5, pp. 708-734
Persistent link: https://www.econbiz.de/10008257200
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Brand managers' relations with industrial service providers in pharmaceutical and other companies
Panigyrakis, George G.; Veloutsou, Cleopatra - In: The journal of business & industrial marketing 14 (1999) 3, pp. 229-247
Persistent link: https://www.econbiz.de/10007375190
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Consumer Brand Managers' Job Stress, Job Satisfaction, Perceived Performance and Intention to Leave
Veloutsou, Cleopatra A.; Panigyrakis, George G. - In: Journal of marketing management : MM 20 (2004) 1-2, pp. 105-132
Persistent link: https://www.econbiz.de/10006964834
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Measuring the effectiveness of marketing information systems: An empirically validated instrument
Gounaris, Spiros P.; Panigyrakis, George G.; … - In: Marketing intelligence & planning 25 (2007) 6-7, pp. 612-631
Persistent link: https://www.econbiz.de/10007871903
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Measuring the effectiveness of marketing information systems: An empirically validated instrument
Gounaris, Spiros P.; Panigyrakis, George G.; … - In: Marketing intelligence & planning 25 (2007) 6, pp. 612-631
Persistent link: https://www.econbiz.de/10007797767