Internal marketing impact on business performance in a retail context
| Year of publication: |
2009
|
|---|---|
| Authors: | Panigyrakis, George G. ; Theodoridis, Prokopis K. |
| Published in: |
International journal of retail & distribution management. - Bradford : Emerald, ISSN 0959-0552, ZDB-ID 10268844. - Vol. 37.2009, 6-7, p. 600-628
|