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Beverland, Michael B.
18
Farrelly, Francis
4
Lindgreen, Adam
3
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2
Lim, Elison Ai Ching
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Industrial marketing management : the international journal for industrial and high-tech firms
4
Design management review
3
Journal of business research : JBR
2
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of management studies : JMS
1
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Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
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OLC EcoSci
ECONIS (ZBW)
47
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Crafting Brand Authenticity: The Case of Luxury Wines link rid="en100">*
Beverland, Michael B.
- In:
Journal of management studies : JMS
42
(
2005
)
5
,
pp. 1003-1030
Persistent link: https://www.econbiz.de/10005880671
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2
Driving-market or market-driven? A case study analysis of the new product development practices of Chinese business-to-business firms
Beverland, Michael B.
;
Ewing, Michael T.
;
Jekanyika …
- In:
Industrial marketing management : the international …
35
(
2006
)
3
,
pp. 383-393
Persistent link: https://www.econbiz.de/10006228380
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3
Managing the Design Innovation-Brand Marketing Interface: Resolving the Tension between Artistic Creation and Commercial Imperatives
Beverland, Michael B.
- In:
The journal of product innovation management : an …
22
(
2005
)
2
,
pp. 193-207
Persistent link: https://www.econbiz.de/10006229872
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4
GLOBAL PERSPECTIVES - Organizational Life Cycles in Small New Zealand Wineries
Beverland, Michael B.
;
Lockshin, Lawrence S.
- In:
Journal of small business management : JSBM ; a joint …
39
(
2001
)
4
,
pp. 354-362
Persistent link: https://www.econbiz.de/10005947305
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5
Exploring consumer conflict management in service encounters
Beverland, Michael B.
;
Kates, Steven M.
;
Lindgreen, Adam
; …
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
5
,
pp. 617-634
Persistent link: https://www.econbiz.de/10008447600
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6
Authentic subcultural membership: Antecedents and consequences of authenticating acts and authoritative performancesThis paper forms part of Research Projects DP0664943 and DP09851...
Beverland, Michael B.
;
Farrelly, Francis
;
Quester, …
- In:
Psychology & marketing
27
(
2010
)
7
,
pp. 698-717
Persistent link: https://www.econbiz.de/10008430832
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7
Understanding retail experiences -- The case for ethnography
Healy, Michael J.
;
Beverland, Michael B.
;
Oppewal, Harmen
; …
- In:
International journal of market research : JMRS ; the …
49
(
2007
)
6
,
pp. 751-780
Persistent link: https://www.econbiz.de/10007888401
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8
KEYNOTE - What Does It Mean to Be Design-led? Can your firm rightly be characterized as one that is design-led? What are the criteria? Based on their research, these authors have i...
Beverland, Michael B.
;
Farrelly, Francis J.
- In:
Design management review
18
(
2007
)
4
,
pp. 10-17
Persistent link: https://www.econbiz.de/10007897293
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9
Implementing market orientation in industrial firms: A multiple case study
Beverland, Michael B.
;
Lindgreen, Adam
- In:
Industrial marketing management : the international …
36
(
2007
)
4
,
pp. 430-442
Persistent link: https://www.econbiz.de/10007724999
Saved in:
10
Unleashing the animal within: Exploring consumers zoomorphic identity motives
Healy, Michael John
;
Beverland, Michael B.
- In:
Journal of marketing management : MM
29
(
2013
)
1
,
pp. 225-248
Persistent link: https://www.econbiz.de/10010093128
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