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Exploring the international student recruitment industry through the Strategic Orientation Performance Model
Ross, Mitchell; Grace, Debra - In: Journal of marketing management : MM 28 (2012) 5, pp. 522-546
Persistent link: https://www.econbiz.de/10009966455
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An exploration and extension of the Value Discipline Strategy (VDS) typology in educational institutions
Ross, Mitchell; Grace, Debra - In: Marketing intelligence & planning 30 (2012) 4, pp. 402-418
Persistent link: https://www.econbiz.de/10009993479
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Consumer retirement planning: an exploratory study of gender differences
Grace, Debra; Weaven, Scott; Ross, Mitchell - In: Qualitative market research : an international journal 13 (2010) 2, pp. 174-188
Persistent link: https://www.econbiz.de/10009853852