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SPECIAL ISSUE: DIRECT MARKETING: WHERE THE OLD MEETS THE NEW - Consumer Acceptance of the Internet as a Channel of Distribution
Poel, Dirk Van den; Leunis, Joseph - In: Journal of business research : JBR 45 (1999) 3, pp. 249-256
Persistent link: https://www.econbiz.de/10006730831
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F: INFORMATION COMMERCE & TECHNOLOGY - Consumer acceptance of the Internet as a channel of distribution Fc:140
Poel, Dirk Van den; Leunis, Joseph - In: Operations research, Management science : OR MS ; the … 40 (2000) 5, pp. 569-570
Persistent link: https://www.econbiz.de/10006514937
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Incorporating sequential information into traditional classification models by using an element-position-sensitive SAM
Prinzie, Anita; Van den Poel, Dirk - In: Decision support systems : DSS ; the international journal 42 (2007) 2, pp. 508-526
Persistent link: https://www.econbiz.de/10007391930
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Investigating purchasing-sequence patterns for financial services using Markov, MTD and MTDg models
Prinzie, Anita; Van den Poel, Dirk - In: European journal of operational research : EJOR 170 (2006) 3, pp. 710-734
Persistent link: https://www.econbiz.de/10006641036
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Customer base analysis: partial defection of behaviourally loyal clients in a non-contractual FMCG retail setting
Buckinx, Wouter; Van den Poel, Dirk - In: European journal of operational research : EJOR 164 (2005) 1, pp. 252-268
Persistent link: https://www.econbiz.de/10006641651
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Customer attrition analysis for financial services using proportional hazard models
Van den Poel, Dirk; Larivière, Bart - In: European journal of operational research : EJOR 157 (2004) 1, pp. 196-217
Persistent link: https://www.econbiz.de/10006647634
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Bayesian network classifiers for identifying the slope of the customer lifecycle of long-life customers
Baesens, Bart; Verstraeten, Geert; Van den Poel, Dirk; … - In: European journal of operational research : EJOR 156 (2004) 2, pp. 508-523
Persistent link: https://www.econbiz.de/10006647896
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Bayesian neural network learning for repeat purchase modelling in direct marketing
Baesens, Bart; Viaene, Stijn; Van den Poel, Dirk; … - In: European journal of operational research : EJOR 138 (2002) 1, pp. 191-211
Persistent link: https://www.econbiz.de/10006656003
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Integrating the voice of customers through call center emails into a decision support system for churn prediction
Coussement, Kristof; Van den Poel, Dirk - In: Information & management : the internat. journal of … 45 (2008) 3, pp. 164-174
Persistent link: https://www.econbiz.de/10008368371
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Redactioneel - Een stille (r)evolutie in het marketingdomein - Intrede van een doorgedreven kwantitatief denken op individueel klantniveau
Van den Poel, Dirk - In: Maandschrift economie : tijdschrift voor algemeen … 6 (2009) 1, pp. 1-6
Persistent link: https://www.econbiz.de/10008275719