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Strategic alliances in international distribution channels
Mehta, Rajiv; Polsa, Pia; Mazur, Jolanta; Xiucheng, Fan; … - In: Journal of business research : JBR 59 (2006) 10, pp. 1094-1104
Persistent link: https://www.econbiz.de/10007387199
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Managing International Distribution Channel Partners: A Cross-Cultural Approach
Mehta, Rajiv; Anderson, Rolph; Dubinsky, Alan; Polsa, Pia; … - In: Journal of marketing channels : ... distribution … 17 (2010) 2, pp. 89-118
Persistent link: https://www.econbiz.de/10008417533
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Number 4-5 - International services marketing - The effects of market orientation on effectiveness and efficiency: The case of automotive distribution channels in Finland and Polan...
Chang, Tung-Zong; Mehta, Rajiv; Chen, Su-Jane; Polsa, Pia; … - In: The journal of services marketing 13 (1999) 4-5, pp. 407-418
Persistent link: https://www.econbiz.de/10007121081
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Managing Channel Partner Relationships: A Cross-National Study
Mehta, Rajiv; Anderson, Rolph; Dubinsky, Alan; Mazur, … - In: Journal of global marketing 24 (2011) 2, pp. 105-125
Persistent link: https://www.econbiz.de/10008992806