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Customers behaving badly: a state of the art review, research agenda and implications for practitioners
Fisk, Ray; Grove, Stephen; Harris, Lloyd C.; Keeffe, … - In: The journal of services marketing 24 (2010) 6, pp. 417-430
Persistent link: https://www.econbiz.de/10008705056
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Engaging Marketing Students: Student Operated Businesses in a Simulated World
Russell-Bennett, Rebekah; Rundle-Thiele, Sharyn R.; … - In: Journal of marketing education : JME 32 (2010) 3, pp. 253-264
Persistent link: https://www.econbiz.de/10008716441
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Involvement, satisfaction, and brand loyalty in a small business services setting
Russell-Bennett, Rebekah; Mccoll-Kennedy, Janet R.; … - In: Journal of business research : JBR 60 (2007) 12, pp. 1253-1260
Persistent link: https://www.econbiz.de/10007865896
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A typology of mass services: the role of service delivery and consumption purpose in classifying service experiences
Ng, Sandy; Russell-Bennett, Rebekah; Dagger, Tracey - In: The journal of services marketing 21 (2007) 7, pp. 471-480
Persistent link: https://www.econbiz.de/10007870579
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Service convenience and social servicescape: retail vs hedonic setting
Nguyen, Doan T.; DeWitt, Tom; Russell-Bennett, Rebekah - In: The journal of services marketing 26 (2012) 4, pp. 265-278
Persistent link: https://www.econbiz.de/10009984160
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Investigating Customer-Oriented Deviance (COD) from a frontline employee's perspective
Leo, Cheryl; Russell-Bennett, Rebekah - In: Journal of marketing management : MM 28 (2012) 7, pp. 865-887
Persistent link: https://www.econbiz.de/10009994553
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Customer retaliation at the employee-customer interface
Keefe, Dominique A.; Russell-Bennett, Rebekah; Tombs, … - In: Journal of management & organization : journal of … 14 (2008) 4, pp. 438-450
Persistent link: https://www.econbiz.de/10009892927
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Increasing Loyalty to Breastfeeding: Investigating a Product Development Strategy
Parkinson, Joy; Russell-Bennett, Rebekah; Previte, Josephine - In: Health marketing quarterly 29 (2012) 3, pp. 223-239
Persistent link: https://www.econbiz.de/10010012214
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The value of health and wellbeing: an empirical model of value creation in social marketing
Zainuddin, Nadia; Russell-Bennett, Rebekah; Previte, … - In: European journal of marketing : EJM 47 (2013) 9, pp. 1504-1524
Persistent link: https://www.econbiz.de/10010175787
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The impact of service contact type and demographic characteristics on service quality perceptions
Ganesan-Lim, Cheryl; Russell-Bennett, Rebekah; Dagger, … - In: The journal of services marketing 22 (2008) 7, pp. 550-561
Persistent link: https://www.econbiz.de/10008112760