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Customer-based brand equity for a tourism destination (CBBETD) : the specific case of Bandung City, Indonesia
Yuwo, Hartano; Ford, John B.; Purwanegara, Mustika Sufiati - In: Organizations and markets in emerging economies 4 (2013) 1, pp. 8-22
Persistent link: https://www.econbiz.de/10010148153
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City brand challenge 101 : Sharjah in a globalised UAE context
Madichie, Nnamdi O.; Madichie, Lynda - In: International journal of business and globalisation : IJBG 11 (2013) 1, pp. 63-85
Persistent link: https://www.econbiz.de/10010184618
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Place branding and public diplomacy : a quarterly review of branding and marketing for national, regional and civic development
Basingstoke : Palgrave Macmillan - 3.2007 -
Persistent link: https://www.econbiz.de/10010186820
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Inhabitants' willingness to pay for cultural heritage : a case study in Valdivia, Chile, using contingent valuation
Báez-Montenegro, Andrea; Bedate, Ana María; Herrero, … - In: Journal of applied economics 15 (2012) 2, pp. 235-258
Persistent link: https://www.econbiz.de/10010185433