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Optimal Dynamic Advertising Policy for New Products
Krishnan, Trichy V.; Jain, Dipak C. - In: Management science : journal of the Institute for … 52 (2006) 12, pp. 1957-1969
Persistent link: https://www.econbiz.de/10007396015
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Boekbesprekingen - Marketing Moves
Kotler, Philip; Jain, Dipak C.; Maesincee, Suvit; … - In: M & O : tijdschr. voor organisatiekunde en sociaal beleid 56 (2002) 6, pp. 76-81
Persistent link: https://www.econbiz.de/10006031674
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Optimal Pricing Strategy for New Products
Krishnan, Trichy V.; Bass, Frank M.; Jain, Dipak C. - In: Management science : journal of the Institute for … 45 (1999) 12, pp. 1650-1663
Persistent link: https://www.econbiz.de/10006096310
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Pricing Patterns of Cellular Phones and Phonecalls: A Segment-Level Analysis
Jain, Dipak C.; Muller, Eitan; Vilcassim, Naufel J. - In: Management science : journal of the Institute for … 45 (1999) 2, pp. 131-141
Persistent link: https://www.econbiz.de/10006096842
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Consumer Preferences and Product-Line Pricing Strategies: An Empirical Analysis
Draganska, Michaela; Jain, Dipak C. - In: Marketing science : the marketing journal of the … 25 (2006) 2, pp. 164-174
Persistent link: https://www.econbiz.de/10006870868
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An Empirical Analysis of Price Discrimination Mechanisms and Retailer Profitability
Khan, Romana J.; Jain, Dipak C. - In: Journal of marketing research : JMR 42 (2005) 4, pp. 516-524
Persistent link: https://www.econbiz.de/10006642894
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Why the Bass Model Fits Without Decision Variables
Bass, Frank M.; Krishnan, Trichy V.; Jain, Dipak C. - In: Marketing science : the marketing journal of the … 13 (1994) 3, pp. 203-223
Persistent link: https://www.econbiz.de/10006942086
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C: OPTIMAL ALLOCATION - Optimal pricing strategy for new products Cd:140
Krishnan, Trichy V.; Bass, Frank M.; Jain, Dipak C. - In: Operations research, Management science : OR MS ; the … 40 (2000) 6, pp. 649-652
Persistent link: https://www.econbiz.de/10006514404
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A Random-Coefficients Logit Brand-Choice Model Applied to Panel Data
Jain, Dipak C.; Vilcassim, Naufel J.; Chintagunta, … - In: Journal of business & economic statistics : JBES ; a … 12 (1994) 3, pp. 317-328
Persistent link: https://www.econbiz.de/10008224431
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Sizing up the tyranny of the ruler
Jain, Dipak C.; Golosinski, Matt - In: Academy of Management learning & education : AMLE 8 (2009) 1, pp. 99-105
Persistent link: https://www.econbiz.de/10010005774