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Article
42
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English
8
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Shankar, Venkatesh
42
Dotzel, Thomas
4
Varadarajan, Rajan
4
Bolton, Ruth N.
3
Ratchford, Brian T.
3
Yadav, Manjit S.
3
Ailawadi, Kusum L.
2
Azar, Pablo
2
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2
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2
Berry, Leonard L.
2
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2
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2
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1
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Journal of retailing
7
MSI reports : working paper series
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Journal of marketing research : JMR
4
Journal of the Academy of Marketing Science
4
Journal of marketing
3
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
MIT sloan management review
1
Operations research, Management science : OR MS ; the international literature digest
1
Review of marketing research
1
Strategic management journal
1
The European retail digest : the authoritative guide to trends and developments in retailing across Europe
1
The journal of product innovation management : an internat. publication of the Product Development & Management Association
1
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OLC EcoSci
ECONIS (ZBW)
108
RePEc
9
BASE
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USB Cologne (EcoSocSci)
3
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1
Innovations in Shopper Marketing: Current Insights and Future Research Issues
Shankar, Venkatesh
;
Inman, J. Jeffrey
;
Mantrala, Murali
; …
- In:
Journal of retailing
87
(
2011
)
1
,
pp. 2-16
Persistent link: https://www.econbiz.de/10009177975
Saved in:
2
Innovations in Retailing
Shankar, Venkatesh
;
Yadav, Manjit S.
- In:
Journal of retailing
87
(
2011
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10009177978
Saved in:
3
How emerging markets are reshaping the innovation architecture of global firms
Shankar, Venkatesh
;
Hanson, Nicole
- In:
Review of marketing research
10
(
2013
),
pp. 191-212
Persistent link: https://www.econbiz.de/10010185766
Saved in:
4
Effective Marketing Science Applications: Insights from the ISMS-MSI Practice Prize Finalist Papers and Projects
Lilien, Gary L.
;
Roberts, John H.
;
Shankar, Venkatesh
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
2
,
pp. 229-245
Persistent link: https://www.econbiz.de/10010095558
Saved in:
5
Service Innovativeness and Firm Value
Dotzel, Thomas
;
Shankar, Venkatesh
;
Berry, Leonard L
- In:
Journal of marketing research : JMR
50
(
2013
)
2
,
pp. 259-276
Persistent link: https://www.econbiz.de/10010100764
Saved in:
6
Special Issue on Marketing's Information Technology Revolution: Implications for Consumer Welfare and Economic Performance - On the Efficiency of Internet Markets for Consumer Good...
Ratchford, Brian T.
;
Pan, Xing
;
Shankar, Venkatesh
- In:
Journal of public policy & marketing : JPP & M ; an …
22
(
2003
)
1
,
pp. 4-16
Persistent link: https://www.econbiz.de/10007032605
Saved in:
7
An empirically derived taxonomy of retailer pricing and promotion strategies
Bolton, Ruth N.
;
Shankar, Venkatesh
- In:
Journal of retailing
79
(
2003
)
4
,
pp. 213-224
Persistent link: https://www.econbiz.de/10006611831
Saved in:
8
The Advantages of Entry in the Growth Stage of the Product Life Cycle: An Empirical Analysis
Shankar, Venkatesh
;
Carpenter, Gregory S.
; …
- In:
Journal of marketing research : JMR
36
(
1999
)
2
,
pp. 269-276
Persistent link: https://www.econbiz.de/10006666711
Saved in:
9
Late Mover Advantage: How Innovative Late Entrants Outsell Pioneers
Shankar, Venkatesh
;
Carpenter, Gregory S.
; …
- In:
Journal of marketing research : JMR
35
(
1998
)
1
,
pp. 54-70
Persistent link: https://www.econbiz.de/10006671487
Saved in:
10
Network effects and competition: an empirical analysis of the home video game industry
Shankar, Venkatesh
;
Bayus, Barry L.
- In:
Strategic management journal
24
(
2003
)
4
,
pp. 375-384
Persistent link: https://www.econbiz.de/10006821860
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