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Alkhedher, M. J.; Darwish, M. A.; Alenezi, Abdulrahman R. - In: International journal of logistics systems and management 15 (2013) 1, pp. 32-46

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Utley, Joanne - In: Advances in business and management forecasting 9 (2013), pp. 171-183

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American Academy of Advertising - Philadelphia, Pa : Taylor & Francis; -2012: Atlanta, Ga … - 1.1972 -

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Frankfurt, M : Media-Perspektiven; anfangs: Frankfurt, … - 1970 -

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Philadelphia, Pa : Taylor & Francis Group; anfangs: … - 14.1992 - 32.2010; 33.2012 -

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Henley-on-Thames [u.a.] : World Advertising Research Center; … - 2.1983 -

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New York, NY : Foundation - 1.1960/61; 2.1962 -

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München : Verl. Werben-&-Verkaufen; -2009: München : … - 1963,Apr. -

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