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Application of importance-performance analysis (IPA) to formulate customer satisfaction strategies in the direct sales industry in Malaysia
Musa, Rosidah
;
Pallister, John
;
Robson, Matthew
;
Daud, …
- In:
Business strategy series
11
(
2010
)
5
,
pp. 277-285
Persistent link: https://www.econbiz.de/10009896457
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2
Examining market accessibility of Malaysia's Harumanis mango in Japan : challenges and potentials
Musa, Rosidah
;
Hassan, Faridah
;
Mohd Yusof, Jamaliah
; …
- In:
Business strategy series
11
(
2010
)
1
,
pp. 3-12
Persistent link: https://www.econbiz.de/10009896427
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3
Editorial - Navigating the righteous course: A quality issue
Pallister, John
;
Nancarrow, Clive
;
Brace, Ian
- In:
Journal of the Market Research Society : JMRS
41
(
1999
)
3
,
pp. 327-344
Persistent link: https://www.econbiz.de/10006699130
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4
Multi-dimensional role of trust in Internet banking adoption
Yousafzai, Shumaila
;
Pallister, John
;
Foxall, Gordon
- In:
The service industries journal
29
(
2009
)
5
,
pp. 591-606
Persistent link: https://www.econbiz.de/10008263084
Saved in:
5
Multi-dimensional role of trust in Internet banking adoption
Yousafzai, Shumaila
;
Pallister, John
;
Foxall, Gordon
- In:
The service industries journal
29
(
2009
)
5-6
,
pp. 591-606
Persistent link: https://www.econbiz.de/10008275531
Saved in:
6
Market Segmentation From a Behavioral Perspective
Wells, Victoria
;
Chang, Shing Wan
;
Oliveira-Castro, Jorge
; …
- In:
Journal of organizational behavior management
30
(
2010
)
2
,
pp. 176-199
Persistent link: https://www.econbiz.de/10008420848
Saved in:
7
Market segmentation from a behavioral perspective - Af:130
Wells, Victora K
;
Pallister, John
;
Chang, Shing Wan
; …
- In:
Operations research, Management science : OR MS ; the …
51
(
2011
)
5
,
pp. 433-435
Persistent link: https://www.econbiz.de/10009813383
Saved in:
8
Predictors and outcomes of sport event experiential value : insights from formula one petronas Malaysia
Musa, Rosidah
;
Kassim, Rezian-na Muhammad
- In:
International journal of management and marketing …
6
(
2013
)
1
,
pp. 107-120
Persistent link: https://www.econbiz.de/10010147123
Saved in:
9
Measuring service quality in retail loyalty programmes (LPSQual): Implications for retailers' retention strategies
Omar, Nor Asiah
;
Musa, Rosidah
- In:
International journal of retail & distribution management
39
(
2011
)
10
,
pp. 759-785
Persistent link: https://www.econbiz.de/10009329211
Saved in:
10
Partner Selection in Successful International Strategic Alliances: The Role of Co-operation
Robson, Matthew
- In:
Journal of general management
28
(
2002
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10006615668
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