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Operationalizing the concept of indulgent parsimony
Grossberg, Kenneth Alan - In: Waseda business & economic studies 46 (2010), pp. 15-24
Persistent link: https://www.econbiz.de/10009959308
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The origins of customer service as concept and strategy
Grossberg, Kenneth Alan - In: Waseda business & economic studies 47 (2011), pp. 19-30
Persistent link: https://www.econbiz.de/10010030021
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Case study: Outsourcing enables American startup to enter Japanese funeral services industry
Grossberg, Kenneth Alan - In: Planning review : a publ. of The Planning Forum, The … 32 (2004) 6, pp. 37
Persistent link: https://www.econbiz.de/10006608424
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Marketing in the Great Recession: an executive guide
Grossberg, Kenneth Alan - In: Strategy & leadership : a publication of Strategic … 37 (2009) 3, pp. 4-8
Persistent link: https://www.econbiz.de/10008253061
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How to manage the new HR realities
Grossberg, Kenneth Alan - In: Strategy & leadership : a publication of Strategic … 40 (2012) 6, pp. 11-14
Persistent link: https://www.econbiz.de/10010039991
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2011 Conversational Marketing Summit in New York
Grossberg, Kenneth Alan - In: Strategy & leadership : a publication of Strategic … 39 (2011) 6, pp. 48-51
Persistent link: https://www.econbiz.de/10009798998
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Indulgent parsimony: an enduring marketing approach
Grossberg, Kenneth Alan - In: Strategy & leadership : a publication of Strategic … 39 (2011) 2, pp. 36-43
Persistent link: https://www.econbiz.de/10008851149