COJOCEA, MARIA-LUMINITA; COROS, MONICA MARIA - In: JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA (2014)
Romanian hotels are not even in the stage of acknowledging the present technological context, and few are reacting and adapting … peer reviews and social media. Therefore, the question that arises is: What is the present situation of the Romanian hotels … present paper aims at identifying the main issues Romanian hotels face currently related to digital marketing media. A special …