Andreea, Ciceo; Andreea, Ionescu - In: Ovidius University Annals, Economic Sciences Series XIII (2013) 1, pp. 736-740
The aim of this paper is to draw attention upon the importance of service quality and the evolution of the concept accross the years. In order to attain this goal, the authors will make a review of the ”service quality” concept – for what does it stand and how it can be measured?, as well...