Success in business markets demands going beyond satisfactory exchanges with customers. Conventional wisdom therefore dictates that firms must build close customer relationships. Yet, unfortunately, the meaning of a close relationship from the customer's viewpoint can get lost in translation. We...

The article suggests theoretical methodological points of banking competitiveness strategic management, proves the system of its realization principles, works out a gnosiological basis that determines the object of the research as initial basis of organization of bank strategic development...

The goal of the article lies in the study of essence of the "competitive environment of the market of banking services" notion and assessment of suitability of modern approaches to its segmentation for justifying the bank competitive strategy. On the basis of analysis and synthesis of...

The Considered mechanism to competitions of the rail-freight traffic with the other type of the transport. The Installed contents forming mechanism: object, subject, subjects, methods to competitions, competitive ambience, competitiveness, competitive advantage and competitive strategy.

Цель статьи заключается в изучении сущности понятия «конкурентная среда рынка банковских услуг» и оценке пригодности современных подходов к его сегментации...

В статье предложены теоретико-методологические положения стратегического управления конкурентоспособностью банка, обоснована система принципов его...

In contrast to single-equation cross-sectional studies of private label share, developing a complete understanding of the nature of the competitive interaction between national brands and private labels requires an understanding of the determinants of both demand and strategic pricing decisions...