This paper argues that imperfectly informed consumers use simple signals to identify the characteristics of wine. The … geographical denomination and vintage of a wine as well as the characteristics of a particular wine will be considered here …. However, the specific characteristics of a wine are difficult to ascertain ex ante given the enormous product variety. The …

This study provides an empirical assessment of the competitiveness of Albanian dairy and wine production, based on … aggregated to analyse the competitiveness of the entire production chain for each product group. Overall, the wine sector appears … in an economically more favourable situation than the milk sector. Although there is currently no relevant export of wine …

This study provides an empirical assessment of the competitiveness of Albanian dairy and wine production, based on … aggre-gated to analyse the competitiveness of the entire production chain for each product group. Overall, the wine sector … wine, there has been considerable in-vestment activity at the farm level and the harmonisation of quality standards with EU …

Verbraucherbefragung kombiniert wird, zeigt starke Wirkungen der äußeren Produktgestaltung auf die Kaufbereitschaft bei Wein, wenn eine … substantial expansion of wine supply has induced a strong product proliferation on the market. It is not only the taste of wines … on the wine bottle, such as origin, grape variety or brands. Additionally, there is a strong trend towards using the …

The aim of this paper is to provide a reliable set of income, own-price, and cross-price elasticities of demand for the …

wine. A model is proposed in which price is a function of current quality and expected quality, where the latter depends on …The impact on price of current product quality and reputation are estimated using data from the market for Bordeaux … reputation. Equations determining price and expected quality are estimated jointly. The empirical findings show that the price …

react appropriately to product-harm crises. Managers frequently increase advertising support or decrease price in the wake … advertising expenditures or lower their prices to benefit from the misfortune of the affected brand(s). This article provides …

education, advertising regulation, etc. References.. …

The relationship between advertising and price is important because the welfare effect of advertising depends upon the … price effect of advertising. We attempt to provide a better understanding of the theoretical relationship between … advertising and price. We establish theoretical conditions sufficient for advertising to raise prices. This will occur, for …

Recent years have seen a growing body of literature devoted to the analysis of price advertising. Much of this work … argues that price advertising leads to lower prices and is likely to be welfare improving. The questions of how much price … advertising takes place and which firms are more likely to include price information in advertising have been somewhat neglected …