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We discuss the impact of consumer protection policies on consumer incentives to become informed of the best deals available in the market. In a market with costly consumer search, we find that imposing a cap on suppliers' prices reduces the incentive to engage in search, with the result that...
Persistent link: https://www.econbiz.de/10005835657
This article examines the implications of prominence in search markets. We model prominence by supposing that the prominent firm will be sampled first by all consumers. If there are no systematic quality differences among firms, we find that the prominent firm will charge a lower price than its...
Persistent link: https://www.econbiz.de/10005005400
This paper examines the implications of "prominence" in search markets.  We model prominence by supposing that the prominent firm will be sampled first by all consumers.  If there are no systematic quality differences among firms, we find that the prominent firm will charge a lower price than...
Persistent link: https://www.econbiz.de/10005047713
We discuss the impact of consumer protection policies on consumers' incentives to become informed of the best deals available in the market. In a market with costly information acquisition, we find that imposing a cap on suppliers' prices reduces the incentive to become informed of market...
Persistent link: https://www.econbiz.de/10004992801
A seller wishes to prevent the discovery of rival offers by its prospective customers.  We study sales techniques which serve this purpose by making it harder for a customer to return to buy later after a search for alternatives.  These include making an exploding offer, offering a "buy-now"...
Persistent link: https://www.econbiz.de/10011004264
Persistent link: https://www.econbiz.de/10010540945
A common sales tactic is for a seller to encourage a potential customer to make her purchase decision quickly, before she can investigate rival deals in the market.  We consider a market with sequential consumer search in which firms can achieve this either by making an exploding offer (which...
Persistent link: https://www.econbiz.de/10009318141
Persistent link: https://www.econbiz.de/10009351323
We consider a market in which firms can partially observe each consumer's search behavior in the market. In our main model, a firm knows whether a consumer is visiting it for the first time or whether she is returning after a previous visit. Firms have an incentive to offer a lower price on a...
Persistent link: https://www.econbiz.de/10008543479
We consider a market with sequential consumer search in which firms can distinguish potential customers visiting for the first time from returning visitors. We show that firms often have an incentive to make it costly for its visitors to return after investigating rivals, either by making an...
Persistent link: https://www.econbiz.de/10008468147