En este trabajo se aporta nueva evidencia empírica sobre la lealtad a la marca de distribuidor incluyendo variables que hasta el momento no habían sido integradas en un modelo explicativo. En concreto se trata de tres tipos de variables: 1) aquellas que conforman el perfil de los segmentos de...

This paper analyses if the shelf space occupied by store brands in the points of sale is excessive confirming the national brands manufacturers’ opinions. Data were collected from 40 product categories in 55 retail stores. We draw conclusions about the existence of differences among product...

[ES] El objetivo principal de este trabajo es confirmar si la ocupación de espacio por parte de las marcas de distribuidor en los lineales es excesivo, tal y como parecen afirmar los productores de marcas de fabricante. Para ello, se presentan los resultados de una observación del espacio...

The aim of this article is to evaluate the behavior of the Banco Nacional de Mexico (Banamex) in its function of issuing notes during the 1900-1910 period. This bank had a list of privileges in the issue business, which allowed it to put into circulation a higher volume of notes than the rest of...

The article proposes to answer the following question: did the Cordoba Provincial Bank some responsibility for the devastating run on its deposits in June of 1890, which culminated with the closing of its doors in September of that same year; or was the macroeconomic situation in which was the...