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Purpose – The purpose of this paper is to examine the effect of the psychological bond on behavioral loyalty (word-of-mouth, continuance and non-audit services) to audit firms providing services to companies listed on the Polish Stock Exchange. Design/methodology/approach – A model is...
Persistent link: https://www.econbiz.de/10009367131
The study examines the impact of knowledge and social bonds on commitment and behavioural loyalty in auditor--client relationships. A model is proposed and tested using data collected from stock exchange company executives in the UK. The results show the significant effects of the knowledge and...
Persistent link: https://www.econbiz.de/10010620440