Showing 1 - 10 of 1,769
This paper aims to examine whether order and scale of market entry influence a new product?s market and financial performance, and how marketing and R&D resources strengthen or weaken these effects. Through a mail survey, data were collected on a sample of 136 product launches by Spanish...
Persistent link: https://www.econbiz.de/10005612010
In den vergangenen 20 Jahren erlebte Spanien einen bedeutenden Anstieg der Binnenmobilität, insbesondere eine …
Persistent link: https://www.econbiz.de/10010994617
Persistent link: https://www.econbiz.de/10005056469
Persistent link: https://www.econbiz.de/10005037358
Lopez-Bazo E., Del Barrio T. and Artis M. (2005) Geographical distribution of unemployment in Spain, Regional Studies … intradistribution dynamics to analyse the extent of regional inequalities in unemployment rates in Spain over the last decades. It also …
Persistent link: https://www.econbiz.de/10005457493
is to establish whether the opening of a motorway that extends along the east coast of Spain has significantly … contributed to expanding hotel tourism in the Valencia region. Some of the most important tourist destinations in Spain, both … gate to Europe, connecting with other motorways. Using monthly data on nights spent in hotels by residents in Spain and …
Persistent link: https://www.econbiz.de/10005638500
Growing supermarket dominance and the expansion of own-label market share in Australia has put considerable pressure on agri-food manufacturers, and the recent movement of a number of manufacturing operations off-shore has attracted widespread attention. This paper examines the pursuit of an...
Persistent link: https://www.econbiz.de/10010849151
The article reveals the essence of the studied problems of economic security of a strategic alliance. It proves expediency of its study in the context of interaction theories (micro-level theory of G. C. Homans, macro-level theory of P. M. Blau, interdependence theory of J. Thibaut and H....
Persistent link: https://www.econbiz.de/10010855752
This chapter attempts a step forward in seeking a richer understanding of the dynamics of strategic alliances, specifically when viewed from a cross-cultural perspective. We report selected materials from a study designed to build a theory of culture and learning in organizations based on...
Persistent link: https://www.econbiz.de/10010856474
Numerous cases of unsuccessful cause marketing partnerships are caused by nonprofits’ proclivity to modify their motive when pursuing optimal decisions. This study’s main goal is to determine if there exists a significant difference between nonprofit strategic decisions and motive under...
Persistent link: https://www.econbiz.de/10010934709