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We find sale prices and net revenues received by sellers in the Midwestern club pig market are higher at traditional face-to-face auctions than at comparable Internet auctions. The comparison overcomes adverse selection issues that commonly plague such analyses by using data from sellers that...
Persistent link: https://www.econbiz.de/10009002533
This paper examines the effect of recommender systems on the diversity of sales. Two anecdotal views exist about such effects. Some believe recommenders help consumers discover new products and thus increase sales diversity. Others believe recommenders only reinforce the popularity of...
Persistent link: https://www.econbiz.de/10009214388
, communicate, consume and transact business. Also by means of Internet, it can remove the borders between countries in marketing … Internet and e-commerce on the marketing were evaluated. The data was collected from randomly selected agri-food firms. …
Persistent link: https://www.econbiz.de/10009398293
Commerce and electronic business have gained momentum in recent years. Attracted by the mirage of global markets, most companies enter the virtual environment without taking into account thecultural implications of such a step. The major question that arises at this stage of development of...
Persistent link: https://www.econbiz.de/10008740753
an in-progress research that may explain the new strategies and modalities of farms to join the new marketing and meet … relationship with customers and improve company's marketing strategy. The research carried out on the direct selling online …
Persistent link: https://www.econbiz.de/10010797716
Cuando una empresa se decide a realizar una iniciativa comercial en Internet, al igual que en el mundo físico, es necesario definir un diseño adecuado del sitio web que se ajuste a su idea de negocio y a su público objetivo. El presente trabajo trata de analizar como influye el diseño del...
Persistent link: https://www.econbiz.de/10010569788
calidad. Este trabajo pretende analizar la situacion actual del Comercio y Marketing Electronico de productors … analizadas y clasificadas en 3 grupos, basandose en las variables de diseno, de actividad y de marketing. Asimismo, se ha …, moticaciones y limitaciones del Comercio y Marketing Elctronico, Estas encuestas han sido completados por entrevistas a expertos …
Persistent link: https://www.econbiz.de/10010921663
Las nuevas técnicas de marketing, y más concretamente las técnicas de «cibermarketing», pueden mejorar la … this way, the first objective of this paper is to make an internet resources catalogue related to wine marketing in Spain …
Persistent link: https://www.econbiz.de/10011078286
modern marketing of Ukrainian enterprises is stressed. The dynamics of electronic commerce in Ukraine was analysed as the …
Persistent link: https://www.econbiz.de/10011271833
internet for agricultural marketing are more likely to offer tractors for sale via in-person auctions than on eBay. …
Persistent link: https://www.econbiz.de/10005803188