Fregidou-Malama, Maria; Hyder, Akmal S. - In: International Business Review 24 (2015) 3, pp. 530-540
affects trust, networks and standardization/adaptation and how trust develops and operates in relation to culture, networks … impact on trust, network development and standardization/adaptation. This finding helps in deciding what parts of the service … and standardization and adaptation. Using qualitative data gathered through semi-structured interviews and researcher …