Companies such as Zara and World Co. have recently implemented novel product development processes and supply chain architectures enabling them to make more product design and assortment decisions during the selling season, when actual demand information becomes available. How should such retail...

This paper develops an IP model to determine item allocation for a hybrid retailer's store network, comprising bricks-and-mortar and online stores. Products with low carrying costs are distributed between the bricks-and-mortar stores and the online store. Products with high carrying costs can be...

Retailers and manufacturers believe that the mere presence of certain items in a retail assortment increases the sales volume of the whole assortment. This paper provides an empirical study of the role of every item in an assortment. Our results show that many items affect category sales over...

What is service profitability? With the financial industry facing economic turmoil, a squeeze on margins and a wave of new regulatory policies, there are many companies facing an urgent need for change to improve their profitability. There are also firms benefiting from the new era with a...

Due to the economic characteristics specific to the software industry, pricing concepts existing in other industries cannot be transferred without adaptation. Therefore, this article provides an overview of pricing models for software. In this context we discuss the six parameters formation of...

Since many universities the main task is to establish a best price for their services, in which university services have been successfully "sold" (demand) and at the same time bring the most revenue for the institution. This is the main task of the university in the pricing of educational...

The holiday can be considered a good for which the tourist pays a two-part tariff (TPT). The variable part, roughly proportional to the length of stay, is charged on top of a fixed price, paid to get to the destination (typically due to travel costs). We analyse the policy implications of this...

The article is devoted to the commercialization of innovative products in international business. On the basis of the theoretical approaches to the commercialization of innovative products developed by a synthesis possible commercialization of innovative products in international business.

В статье рассмотрены особенности маркетинговой стратегии страховой компании в условиях экономической нестабильности. Рассматриваются такие элементы...

Rice production in Andhra Pradesh has risen remarkably in the last three decades. The farm harvest prices started falling below the minimum support prices in the state in the recent years. This is viewed by some as an indication of surplus production over its domestic requirements in the state,...