Features pricing in the marketing of educational services.
Year of publication: |
2011
|
---|---|
Authors: | Zotov, Viktor |
Published in: |
Annals of marketing-mba. - Department of Marketing. - Vol. 4.2011, 11
|
Publisher: |
Department of Marketing |
Subject: | factors of pricing | the survival of an educational institution | to maximizecurrent profits | costs of production | the rate of price and quality | the cost ofeducational services | pricing strategy | value-added | ôàêòîðû öåíîîáðàçîâàíèÿ | âûæèâàíèå îáðàçîâàòåëüíîãî ó÷ðåæäåíèÿ | ìàêñèìèçàöèÿ òåêóùåé ïðèáûëè | èçäåðæêè ïðîèçâîäñòâà | ïîêàçàòåëü öåíà-êà÷åñòâî | çàòðàòû íà îáðàçîâàòåëüíûå óñëóãè | öåíîâàÿ ñòðàòåãèÿ | äîáàâëåííàÿ ñòîèìîñòü |
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