Javalgi, Rajshekhar (Raj) G.; Deligonul, Seyda; Ghosh, … - In: International Business Review 19 (2010) 3, pp. 209-222
Trade liberalization policies have created a vibrant economy in Mexico by successfully increasing the flow of trade and foreign direct investments. This study investigates whether involvement in Mexico is considered attractive as a market in and of itself, or whether it is also attractive...