Retailers and manufacturers believe that the mere presence of certain items in a retail assortment increases the sales volume of the whole assortment. This paper provides an empirical study of the role of every item in an assortment. Our results show that many items affect category sales over...

The paper discusses the implications of the emerging consumers’ behavioral model for agri-food price distribution. The motivation of the study is the increasing relevance of the so-called basket-shoppers, which are consumers willing to buy multiple categories of products (including food) in a...

Nel corso degli ultimi anni si è assistito nel nostro Paese ad una rilevante crescita in quota della marca commerciale all’interno delle insegne leader della distribuzione moderna. Tuttavia, in uno scenario pur favorevole, la marca commerciale ha messo in evidenza una rilevante disomogeneità...

В статье доказана актуальность исследования методологических и методических основ АВС-подхода в связи как с необходимостью управления в современном ритейле...

This paper examines the relationship of 1987 retail grocery prices to supermarket sales concentration across 95 U.S. metropolitan areas. The regression model incorporates a large number of population, retail-cost, and retail competition factors and separate prices by type of grocery item. We...

The premise of this paper is investigation into retailer-driven agri-food supply channels. Food sector dominant UK multiple retailers have in recent years invested in close Category Management (CM) based supply channel relationships with key/ preferred suppliers (Hingley, 2004; Hingley, Lindgreen...

In this paper we study retail price promotions and manufacturer trade deals in markets with multiproduct retailers. We find that in situations where retailers carry more than one competing brand, the promotions across brands can be positively or negatively correlated depending on the structure...

Retail assortment planning can have a tremendous impact on a retailer's bottom-line performance. Over the past years, retailers have increasingly relied on their leading manufacturers for recommendations regarding the assortment to be offered to the consumers in a particular category, a practice...

This paper studies assortment planning and pricing for a product category with heterogeneous product types from two brands. We model consumer choice using the nested multinomial logit framework with two different hierarchical structures: a brand-primary model in which consumers choose a brand...

Promotions are an integral part of the consumer packaged goods (CPG) industry. Anywhere between 30-40% of the sales volumes are achieved through various promotions. Promotions are instrumental in creating brand visibility and awareness. In this study, we attempt to analyse the impact of...