MARKHAM, DAVID; KHARE, ANSHUMAN; BECKMAN, TERRY - In: Journal of Environmental Assessment Policy and … 16 (2014) 04, pp. 1450030-1
Recent years have seen a rapid rise in the number of firms publicly touting the environmental merits of their products or their operational practices. This is driven by the changing societal concern and public discourse around environmental issues. What was once an infrequent conversation has...