Concept – Management Marketing. The rightful understanding of this compound noun has to take in consideration the … contribute to the conceptual understanding of the notions of Management Marketing and Marketing Management, but also brings some … information concerning other expressions linked to these two notions, namely: management of marketing activities (or Management of …

In the last decenniums, economic literature has debated more and more vividly a new concept Management Marketing1. The … Management Marketing and Marketing Management, but also brings some information concerning other expressions linked to these two … notions, namely: management of marketing activities (or Management of marketing), marketing of management, managerial …

In the last decenniums, economic literature has debated more and more vividly a new concept Management Marketing1. The … Management Marketing and Marketing Management, but also brings some information concerning other expressions linked to these two … notions, namely: management of marketing activities (or Management of marketing), marketing of management, managerial …

The study obtaining from a sample of 338 small and medium-sized enterprises (SMEs) showed that Chinese SME …, Chinese SME entrepreneurs are still required to be equipped with new perspective, knowledge and skills of human resources and … marketing management competencies to get the optimal business outcomes. To facilitate this situation, there should be an …

critical corner of sight activity on support of SME in Russia is considered. Problems of small business are formulated and …