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The impact of cultural differences on technology adoption

Lee, Sang-Gun; Trimi, Silvana; Kim, Changsoo - In: Journal of World Business 48 (2013) 1, pp. 20-29

This study examines the impact of Type I and Type II cultural differences on mobile phone adoption patterns. We use Hofstede's cultural dimensions to examine cultural differences of two countries (Type I: the U.S.; Type II: S. Korea) and employ the Bass diffusion model to delineate innovation...

Persistent link: https://www.econbiz.de/10010595218

Would you like to be a prosumer? Information revelation, personalization and price discrimination in electronic markets

Morasch, Karl; Bandulet, Martin - Fakultät für Wirtschafts- und … - 2003

Electronic commerce and flexible manufacturing allow personalization of initially standardized products at low cost …. Will customers provide the information necessary for personalization? Assuming that a consumer can control the amount of …Elektronischer Handel und flexible Produktionstechnologien ermöglichen eine kostengünstige Personalisierung ehemals …

Persistent link: https://www.econbiz.de/10008462102

Il comportamento d'acquisto dei giovani. Un'analisi comparativa europea

Stéphane, Ganassali; Paola, Cerchiello; Nadine, Hennings; … - In: Micro & Macro Marketing (2008) 1, pp. 71-92

This paper aims at studying the homogeneity of the young European consuming patterns. Designed for both educational and research objectives, the study is based on a simplified model of young people purchasing behaviour, including decision determinants, influencers and personal values. A common...

Persistent link: https://www.econbiz.de/10010968490

Price and quality of remanufactured products related to consumer behaviour

Wong, Wong Ming; Zeng, Xian-Yang - In: International Journal of Trade and Global Markets 8 (2015) 1, pp. 17-26

The purpose of this study is to explore the purchase behaviour of consumers as it relates to the price and quality of remanufactured products. This study utilises the theoretical framework of the theory of reasoned action to analyse the following variables: two independent variables such as...

Persistent link: https://www.econbiz.de/10011207834

Attitudes and reactions of Galician (Spanish) consumers towards the purchase of products from other regions

Fernández-Ferrín, Pilar; Bande-Vilela, Belén - In: Global Business and Economics Review 17 (2015) 2, pp. 131-150

Although research on consumer ethnocentrism is plentiful, there has been limited interest in carrying out such research in a regional setting. However, within the borders of many countries lie strong regional identities which may indeed influence the attitudes and behaviours of consumers towards...

Persistent link: https://www.econbiz.de/10011266443

Exploring consumers' attitudes towards paper products that could be derived from transgenic plantations in Greece

Tsourgiannis, Lambros; Kazana, Vassiliki; … - In: International Journal of Data Analysis Techniques and … 7 (2015) 2, pp. 156-171

This paper aims at exploring consumers' purchasing behaviour towards paper products that could be derived from transgenic plantations. Field interviews were conducted to a randomly selected sample of 205 consumers, who declared that they would buy such paper products. Principal Components...

Persistent link: https://www.econbiz.de/10011266490

Consumer influences on pirated software purchases: perspectives from an emerging Gulf nation

Sohail, M. Sadiq; Al-Thonayen, Turki - In: International Journal of Trade and Global Markets 5 (2012) 1, pp. 43-56

This paper examines the factors that influence consumer attitude towards software purchase of pirated software in Saudi Arabia. Based on a review of literature, a model is developed that examines the personal, social, attitudinal and other factors that influence an intention to purchase pirated...

Persistent link: https://www.econbiz.de/10010817108

Ethical concerns in cosmetics retailing: a comparative study of consumer attitudes towards cosmetics purchase between Europe and Asia with particular reference to Bangladesh and the UK

Pervin, Shahina; Ranchhod, Ashok - In: World Review of Entrepreneurship, Management and … 10 (2014) 2/3, pp. 230-246

The purpose of this paper is to explore the ethical concerns in cosmetics retailing and its implications on comparative consumers' purchase decisions of cosmetics in the UK and Bangladesh. Consumer response to ethical and green issues in the recent years appears to vary considerably between...

Persistent link: https://www.econbiz.de/10010760057

Mobile advertisement and consumer behaviour in India

Malhotra, Gunjan; Malhotra, Amit - In: International Journal of Economics and Business Research 8 (2014) 1, pp. 82-92

Innovation has led to the growth of the advertising medium for mobile marketers. To reach the consumers effectively through mobile advertisement, either using SMS or automated voice calls, has brought explosive growth in the telecom sector in India. The sale of mobile handset has increased...

Persistent link: https://www.econbiz.de/10010884849

Policy implications toward Green Economics in pollution prevention: theory and problems in Japan

Aizawa, Hirofumi - In: International Journal of Green Economics 1 (2006) 1/2, pp. 174-200

In this article, several factors related to green economics, from historical pollution experiences to current policies in Japan, are scrutinised. It covers several famous pollution cases in Japan as well as recent preventive policy approaches, including voluntary approaches and green purchase....

Persistent link: https://www.econbiz.de/10010669815