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This study examines the impact of Type I and Type II cultural differences on mobile phone adoption patterns. We use Hofstede's cultural dimensions to examine cultural differences of two countries (Type I: the U.S.; Type II: S. Korea) and employ the Bass diffusion model to delineate innovation...
Persistent link: https://www.econbiz.de/10010595218
Electronic commerce and flexible manufacturing allow personalization of initially standardized products at low cost …. Will customers provide the information necessary for personalization? Assuming that a consumer can control the amount of …Elektronischer Handel und flexible Produktionstechnologien ermöglichen eine kostengünstige Personalisierung ehemals …
Persistent link: https://www.econbiz.de/10008462102
This paper aims at studying the homogeneity of the young European consuming patterns. Designed for both educational and research objectives, the study is based on a simplified model of young people purchasing behaviour, including decision determinants, influencers and personal values. A common...
Persistent link: https://www.econbiz.de/10010968490
The purpose of this study is to explore the purchase behaviour of consumers as it relates to the price and quality of remanufactured products. This study utilises the theoretical framework of the theory of reasoned action to analyse the following variables: two independent variables such as...
Persistent link: https://www.econbiz.de/10011207834
Corporate social responsibility (CSR) is a phenomenon of increasing interest. Today, it is practiced in most countries around the globe and studied in various fields of academia. However, the focus still lies on Western developed countries, their understanding, and implementation of CSR. This...
Persistent link: https://www.econbiz.de/10011276417
Respondents can vary significantly in the way they use rating scales. Specifically, respondents can exhibit varying degrees of response style, which threatens the validity of the responses. The purpose of this article is to investigate to what extent rating scale responses show response style...
Persistent link: https://www.econbiz.de/10005288797
Persistent link: https://www.econbiz.de/10009403924
The focus of this research is on the relationship between inter-organisational citizenship behaviour (ICB) and innovation within sport clusters. ICB is defined as discretionary and voluntary behaviour of organisations within a cluster that is not formally rewarded but promotes the functioning of...
Persistent link: https://www.econbiz.de/10010556289
The advance of web technology has allowed increasingly number of people to have access to Social Network Sites. Different members of society, including people of all ages and social classes, have used Facebook, Twitter and LinkedIn. This study examines the relationship between the use of Social...
Persistent link: https://www.econbiz.de/10010837079
Persistent link: https://www.econbiz.de/10010843931