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One of the pressing issues in marketing is whether loyalty programs really enhance behavioral loyalty. Loyalty program members may have a much higher share-of-wallet at the firm with the loyalty program than non-members have, but this does not necessarily imply that loyalty programs are...
Persistent link: https://www.econbiz.de/10005288700
One of the pressing issues in marketing is whether loyalty programs really enhance behavioral loyalty. Loyalty program members may have a much higher share-of-wallet at the firm with the loyalty program than non-members have, but this does not necessarily imply that loyalty programs are...
Persistent link: https://www.econbiz.de/10010731461
Grocery retailing concentration in U.S. cities increased on average in 1982, continuing a long-term trend. The all-SMSA (Standard Metropolitan Statistical Area) average four-firm concentration level in grocery retailing rose to 58.3 percent in 1982, compared with 56.3 percent in 1977, the...
Persistent link: https://www.econbiz.de/10010921928
This volume contains a selection of papers that were presented at the CRESSE Conferences held in Chania, Crete, from July 6th to 8th, 2012, and in Corfu from July 5th to 7th, 2013. The chapters address current policy issues in competition and regulation. The book contains contributions at the...
Persistent link: https://www.econbiz.de/10011010982
This article focuses on the tactical problem of selecting delivery patterns according to which grocery stores are repetitively supplied with products from different order segments by retail-owned distribution centers. The research environment considered consists of logistics processes in DCs,...
Persistent link: https://www.econbiz.de/10010931058
В статье раскрываются теоретические аспекты функционирования сетевых структур и характеристики современного формата развития розничной торговли, дается...
Persistent link: https://www.econbiz.de/10011218527
The theoretical and empirical macroeconomic literature suggests that price rigidity in industrialized countries is substantial and its causes are manifold. This article provides empirical evidence on the importance of price rigidity in the grocery-retailing sector and on the role of some major...
Persistent link: https://www.econbiz.de/10005246108
This paper aims to identify regional properties of product categories and consumer perception and preferences of relevant grocery retailing product categories, in the Greek Island of Crete and the three cities. The dataset for this research consists of a sample of 2,000 consumers, distributed in...
Persistent link: https://www.econbiz.de/10010669755
Persistent link: https://www.econbiz.de/10005701972
A shopping situation is a particular act of buying behaviour occurring at a specific point in space and time. The purpose of this paper is to examine the impact of situational factors such as task definition, perceived risk, physical surroundings, social surroundings and temporal aspects on...
Persistent link: https://www.econbiz.de/10008836637