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Bucovina is an important destination within Romania, in the North-East of the country. Since years, the core motivation for travelling to Bucovina was culture and nature. In the last period of time was a pressure for a continue development of tourism within the region. The government and tourism...
Persistent link: https://www.econbiz.de/10010630565
Persistent link: https://www.econbiz.de/10011125315
В статье рассмотрены вопросы совершенствования маркетингового управления образовательной деятельностью регионального вуза в рыночных условиях. Автор...
Persistent link: https://www.econbiz.de/10011221989
Bucovina is a cultural landscape in the triangle bordered between the Ukraine, Romania and Moldova. Based on a theoretical planning approach in destination marketing management, Bucovina is to be regarded as a destination situated at the end of the involvement stage of the Tourism Area Life...
Persistent link: https://www.econbiz.de/10010837375
The Growth and Social Protection Strategy (GSPS) provides the framework for Dominica’s economic and social policies over the next five years and sets out the macroeconomic framework; the growth strategy, including the enabling environment for private enterprise and sectoral strategies;...
Persistent link: https://www.econbiz.de/10011244873
While market segmentation and the associated idea of target marketing are not new, there are questions about how the strategy of market segmentation and target marketing is being used in retail agribusiness firms. Previous research has demonstrated that distinct groups of farmers/customers exist...
Persistent link: https://www.econbiz.de/10005704656
The announcement of the European Union enlargement coincided with a dramatic rise in stock prices in accession countries. This paper investigates the hypothesis that the rise in stock prices was a result of the repricing of systematic risk due to the integration of accession countries into the...
Persistent link: https://www.econbiz.de/10005768729
This paper models interaction between groups of agents by means of a graph where each node represents a group of agents and an arc represents bilateral interaction. It departs from the standard Katz-Shapiro framework by assuming that network benefits are restricted only amongst groups of linked...
Persistent link: https://www.econbiz.de/10005770874
This paper investigates the role of discount travel agencies such as Priceline and Hotwire in the market segmentation of the hotel and airline industries. These agencies conceal important characteristics of the offered services, such as hotel locations or flight schedules. We explicitly model...
Persistent link: https://www.econbiz.de/10005771700
A recent (in 1976) development of international financial theory is the application of mathematical programming models to the capital budgeting decisions of the multinational firm. This application is an extension of the capital budgeting theory developed by Weingartner for the uninational firm....
Persistent link: https://www.econbiz.de/10005796365