decision, such as emotion and cognition. This special Issue intends to bring forward new results and fresh insights into this …The novelty of Neuromarketing and Consumer Neuroscience is the extensive use of experimental results from the …

neuroimaging technology could cope with some of the unsolved problems that marketers face. In particular, the neuroscience field is …

the organizational performance. But to date little has been said about the role of emotion in the process of strategic … discussed from a purely cognitive perspective. First, we build on cognitive appraisal theory of emotion to better predict … individual emotional and behavioral responses to strategic issues. Second, we integrate concepts from intergroup emotion theory …

disorders. The emotion/cognition differentiation is early and diffuse ; when F. Dolto states that « the human being is, above …The article calls into question the social perception and the corporal reading of Emotion, within the relation of inter …-personal communication. Defined as an agreeble or painful affective state, emotion is a global and intense reaction to a novel, unexpected …