Narrow search
Showing 1 - 10 of 1,828
Cover Image
Dominica; Poverty Reduction Strategy Paper
International Monetary Fund (IMF); International … - 2006
The Growth and Social Protection Strategy (GSPS) provides the framework for Dominica’s economic and social policies over the next five years and sets out the macroeconomic framework; the growth strategy, including the enabling environment for private enterprise and sectoral strategies;...
Persistent link: https://www.econbiz.de/10011244873
Cover Image
Public marketing in supporting the tourist destinations
Grigorescu, Adriana; Balalia, Alina Elena - Volkswirtschaftliche Fakultät, … - 2009
National policies and public marketing of destinations should cover measures on broadening the supply of travel agencies, on intensifying promotion actions for the offered touristic product. In order to achieve this, it is necessary to choose modern means of promotion so that tourists remain...
Persistent link: https://www.econbiz.de/10008646820
Cover Image
NEW TYPES OF TOURISM AND TOURISM MARKETING IN THE POST-INDUSTRIAL WORLD
Arva, Laszlo; Deli-Gray, Zsuzsa - In: APSTRACT: Applied Studies in Agribusiness and Commerce 05 (2011)
and reject undifferentiated mass products. New customers of tourism and hospitality industry are not only more affluent â … aspects of new, post-Fordist tourism demand and present examples of the new tourism and hospitality products having emerged in …
Persistent link: https://www.econbiz.de/10009132438
Cover Image
TOURISTS’ PERSPECTIVE OF THE BRAND IMAGE OF MAURITIUS
Naidoo, Perunjodi; Ramseook-Munhurrun, Prabha; … - In: International Journal of Management and Marketing Research 3 (2010) 3, pp. 95-106
Brand image is a prominent marketing tool for many destination marketers. A strong brand image is equivalent to a rise in first-time customer purchase, positive word-of-mouth (WOM) and customer loyalty. Mauritius is a popular holiday destination for Europeans, however, there is a lack of...
Persistent link: https://www.econbiz.de/10011205620
Cover Image
THE BRAND IMAGE OF A SMALL ISLAND DESTINATION: THE CASE OF MAURITIUS
Naidoo, Perunjodi; Ramseook-Munhurrun, Prabha - In: Global Journal of Business Research 6 (2012) 1, pp. 55-64
It is acknowledged that brand image has an impact on the behavior of individuals. It influences the tourists’ pre-purchase decision-making behavior where destinations with stronger images are more likely to be selected. Brand image also influences post-purchase decision-making including...
Persistent link: https://www.econbiz.de/10011205776
Cover Image
Wirkung kommunaler Investitionen in die Tourismusinfrastruktur am Beispiel Sachsens
Kauffmann, Albrecht - In: Review of Regional Research 31 (2011) 1, pp. 57-73
The mass of investments into infrastructure for tourism in the so-called “New States” (Neue Länder) of the Federal … effects of local public investment into infrastructure for tourism supported by investment grants on the local employment in …
Persistent link: https://www.econbiz.de/10010994612
Cover Image
Tourismus als eine Möglichkeit zur Erhöhung des ländlichen Einkommens? Ergebnisse einer Fallstudie in Bałtów, Südostpolen
Gramzow, Andreas - Leibniz-Institut für Agrarentwicklung in … - 2006
partnership undertook initiatives to stimulate the regional economy by creating a tourism infrastructure. This paper presents a …. In 2004, the regional partnership also applied for the pilot measure to implement the EU Initiative Leader+. The tourism …
Persistent link: https://www.econbiz.de/10008597172
Cover Image
Evaluating the Regional Impact of a New Road on Tourism
Ferri, Javier - In: Regional Studies 38 (2004) 4, pp. 409-418
Ferri J. (2004) Evaluating the regional impact of a new road on tourism, Reg. Studies 38, 409-418. The aim of this work … contributed to expanding hotel tourism in the Valencia region. Some of the most important tourist destinations in Spain, both … that the impact on tourism of the motorway has been varied and depends on three factors: (1) the origin of the tourism; (2 …
Persistent link: https://www.econbiz.de/10005638500
Cover Image
Economic Change and the Labour Market in Britain's Seaside Towns
Beatty, Christina; Fothergill, Stephen - In: Regional Studies 38 (2004) 5, pp. 459-478
even the sectors of the local economy most closely linked to tourism show growth in employment. …
Persistent link: https://www.econbiz.de/10005278726
Cover Image
Pacific Island Countries: In Search of a Trade Strategy
Chen, Hong; Rauqeuqe, Lanieta; Singh, Shiu raj; Wu, Yiqun; … - International Monetary Fund (IMF) - 2014
tourism for a number of PICs. Moreover, if a strong two-way linkage is established between tourism and agriculture, Pacific …
Persistent link: https://www.econbiz.de/10010959471