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I consumatori alla ricerca di autenticità nell'esperienza di consumo. Teorie, evidenze empiriche e implicazioni operative
Matteo, Corciolani - In: Micro & Macro Marketing (2011) 3, pp. 527-550
The article aims at analysing meanings, which are attached to authenticity on the part of consumers. For this purpose, it presents two empirical studies, whereof one is qualitative and the other is quantitative, which have been both carried out in a contest in which authenticity is particularly...
Persistent link: https://www.econbiz.de/10010968512
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Emotional Awareness: On the Importance of Including Emotional Aspects in Education for Sustainable Development (ESD)
Ojala, Maria - In: Journal of Education for Sustainable Development 7 (2013) 2, pp. 167-182
lacking sufficient insight into how emotions influence deliberation and learning. The first aim of this article is thus to … seriously in ESD. The second aim is to show that since emotions sometimes can be difficult to bear, it is also important to be … aware of emotion regulation strategies in order to promote pluralistic learning. The third aim is to discuss practical …
Persistent link: https://www.econbiz.de/10010942423
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“Eyes that don't see, heart that doesn't feel”: Coping with sex work in intimate relationships and its implications for HIV/STI prevention
Syvertsen, Jennifer L.; Robertson, Angela M.; Rolón, … - In: Social Science & Medicine 87 (2013) C, pp. 1-8
Partner communication about HIV sexual risk behaviors represents a key area of epidemiologic and social importance in terms of infection acquisition and potential for tailored interventions. Nevertheless, disclosing sexual risk behaviors often presents myriad challenges for marginalized couples...
Persistent link: https://www.econbiz.de/10011042747
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Connecting Product Attributes with Emotional Benefits. Analysis of a Mediterranean product across consumer age segments
Barrena Figueroa, Ramo; Sanchez Garcia, Mercedes - European Association of Agricultural Economists - EAAE - 2007
Due to a high level of product substitution in the food market, it often proves difficult to strike a balance between supply and demand. This is especially true in sectors with a such high level of competition and product differentiation as the wine producing sector. Faced with the difficulty of...
Persistent link: https://www.econbiz.de/10005061197
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The effects of online product presentation on consumer responses: A mental imagery perspective
Yoo, Jungmin; Kim, Minjeong - In: Journal of Business Research 67 (2014) 11, pp. 2464-2472
This study investigates the effects of online product presentation on consumer responses from a mental imagery perspective and the moderating effect of style of processing (SOP). College women (N=550) participated in an online experiment using a 2 (picture: concrete consumption background vs....
Persistent link: https://www.econbiz.de/10011050100
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What do buyers really want when shopping for travel online? The relationship between travel product attributes and online buyer behaviour
Dunn, Gregory; Baloglu, Seyhmus; Annaraud, Katerina; … - In: International Journal of Revenue Management 4 (2010) 3/4, pp. 344-362
The purpose of this study was to investigate the relative importance of online travel product selection attributes and examine the variations in their importance due to travel buying behaviour and demographic characteristics. The reliability and validity of the instrument were assessed prior to...
Persistent link: https://www.econbiz.de/10010669612
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ASSESSING BENEFITS AND RISKS OF ONLINE SHOPPING IN SPAIN AND SCOTLAND
Santana, Silvina; Loureiro, Sandra - In: Portuguese Journal of Management Studies XV (2010) 2, pp. 161-172
impact is different in the two countries. It is urgent to research the roles of emotion, interpersonal relationships and …
Persistent link: https://www.econbiz.de/10010960492
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THE EFFECTS OF COUNTERFEIT ON LUXURY BRAND BUYING BEHAVIOR, IN TERMS OF CONSUMPTION EXPERIENCE
Mourad, Siham; Valette-Florence, P. - HAL - 2011
A large number of studies on counterfeiting explore consumer behaviors in the consumption of counterfeit articles. But few of them consider luxury brand consumers and counterfeiting. Our research attempts to contribute to this field by studying strategies adopted by luxury brand consumers in the...
Persistent link: https://www.econbiz.de/10009418538
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From Postmodernism to Postmodern Consumer. The Impact on the Consumption Theory
BOUAGINA, Dhouha JAZIRI; TRIKI, Abdelfattah - In: Postmodern Openings 5 (2014) 2, pp. 99-117
In most cases, the research focused on the discussion of Modernism-Postmodernism dichotomy without explicitly bringing to light the impact of this transition on the theory of consumption. Hence, the latter presents the objective of this literature gist overview. Drawing on Firat & Venkatech’s...
Persistent link: https://www.econbiz.de/10010801051
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Floods in megacity environments: vulnerability and coping strategies of slum dwellers in Dhaka/Bangladesh
Braun, Boris; Aßheuer, Tibor - In: Natural Hazards 58 (2011) 2, pp. 771-787
In many megacities of the global south, the combination of rapid population growth and high pressure on space for housing, results in urban growth taking place in areas particularly prone to natural hazards. Dhaka, the capital of Bangladesh, is no exception to this rule. Many marginal...
Persistent link: https://www.econbiz.de/10010995889