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Virtual communities constitute an important attribute through which social dialogues are mediated. The emergence of online communities is the outcome of the prevalence of web based technologies. In the world of inter and intra connectedness individuals have the prerogative to get connected to...
Persistent link: https://www.econbiz.de/10008836431
Lately, a new trend has specially outreached on the Information Society that of Social Computing. Starting from a citizen-focused model of health seamless provision of services, this paper analyses some current Web 2.0 initiatives on the Health sector. These opportunities would not be fully...
Persistent link: https://www.econbiz.de/10009352693
This study draws on the cultural fit hypothesis to examine interactive effects of host country context and four (Multicultural Personality Questionnaire) expatriate personality traits – Cultural Empathy, Social Initiative, Emotional Stability, and Open Mindedness – on job satisfaction. The...
Persistent link: https://www.econbiz.de/10010729967
Considering the important role that personality traits and brand identity is playing in gaining advantage for companies against the competitors, these seem to be more important when customers be loyal to the brand. The purpose of this paper is to determine the relationship between personality...
Persistent link: https://www.econbiz.de/10010737599
This article presents the development and the validation of a 6 item Consumer Tendency to Regret (CTR) measurement scale. CTR is conceptualized as a situational personality trait in Mowen's 3M hierarchical personality model, and is defined as the propensity to experience regret following a...
Persistent link: https://www.econbiz.de/10011073544
From the outside, financial markets appear dry and technical. However, their inner mechanism is psychological. Thus, this paper is dedicated to personality psychology, whose mastery is crucial to the investment game. Theory is different from practice, and that is why modern economic theories...
Persistent link: https://www.econbiz.de/10010850208
This paper reviews the problems and potential benefits of integrating personality psychology into economics. Economists have much to learn from and contribute to personality psychology.
Persistent link: https://www.econbiz.de/10009278194
Persistent link: https://www.econbiz.de/10005719563
The interactive nature of social networking sites contributes to reinforcethe engagement between consumers and brands in terms of cocreationof shared values. In this context, Twitter - the most popularmicroblogging service in the world - seems to act as a new frontier forviral marketing...
Persistent link: https://www.econbiz.de/10010968534
The instrumental benefits of firm’s CSR activities are contingent upon the stakeholders’ awareness and favorable attribution. While social media creates an important momentum for firms to cultivate favorable awareness by establishing a powerful framework of stakeholder relationships, the...
Persistent link: https://www.econbiz.de/10010989791