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The purpose of the paper was to identify approaches to value proposition in online companies and their consequences to firm performance. The paper presents a deconstructivist view on online value proposition. Based on this approach a survey of 150 Polish online firms was conducted. The research...
Persistent link: https://www.econbiz.de/10011266465
This study deals with live and silent auctions of domain names. It develops a domain name appraisal model for decisions related to marketability, brand, traffic, industry e-commerce value trademark assessment. It focuses on ICANN NAF WIPO IRS type of resolution dispute cost benefit analysis and...
Persistent link: https://www.econbiz.de/10009352423
Electronic distribution channels provide alternatives for faster delivery of banking services to a wider scope of customers. This study aims to understand customers' perception towards the potential benefits and risks associated with electronic banking in Pakistan. The outcomes would help the...
Persistent link: https://www.econbiz.de/10009352442
The fast growing of e-commerce proceeded in profits for many companies. Its application associated to well-designed workflows, i.g., the virtual customer care procedures, can benefit the companies by building long term competitive advantages. This study analysed the virtual customer care of ten...
Persistent link: https://www.econbiz.de/10009352578
for pricing and quality of the sales process (i.e., selling). The models allow identifying success factors in e …
Persistent link: https://www.econbiz.de/10009353079
This study develops and validates an extended model, to predict and explain consumers' intentions to transact with an internet-based Business-to-Consumer (B2C) e-commerce system, based on the Technology Acceptance Model (TAM). In the augmented TAM of this study, additionally to ease of use and...
Persistent link: https://www.econbiz.de/10008592775
Interest in electronic commerce and electronic markets has largely been focused on North America and Europe and yet there are many interesting developments taking place in the Arab Gulf region, which have received very little attention. This study aims to address these issues. This research has...
Persistent link: https://www.econbiz.de/10010668751
In contemporary consumer culture, products and brands carry cultural value that defines consumers and their relationships to their environments. To be effective in consumer marketing, electronic commerce must communicate cultural value by creating cultural presence in virtual environments that...
Persistent link: https://www.econbiz.de/10010668792
Electronic commerce is reliant on technology; has a goal of adding value; and offers potential global linkage of stakeholders. These three characteristics mean that e-commerce will be vulnerable to the effects of diverse infrastructure, culture and demography of different countries. Understanding...
Persistent link: https://www.econbiz.de/10010668977
Data from 180 respondents indicated that there was a consistent attitude-action pattern which distinguished online shoppers from non-shoppers. Internet users showed a consistent pattern in seeking information from the Internet and making online purchases. While the predictors of purchasing 15...
Persistent link: https://www.econbiz.de/10010669021