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Supplier Selection in Hospitality Industry Using ANP
Onder, Emrah; Kabadayi, Nihan - In: International Journal of Academic Research in Business … 5 (2015) 1, pp. 166-186
Strategic supply chain management has gained more importance with the effect of globalization. In today’s global market, well-managed supply chain is one of the most important requirements to be successful in the market. The main idea of the supply chain management is generation of good...
Persistent link: https://www.econbiz.de/10011166980
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Influence of Advertising Variability, Brand Extension Effects, Brand Name, Variety Seeking Behavior and Customer Value on Buying Decisions: A Multi-experiment Analysis
Rajagopal - Escuela de Graduados en Administración Pública y … - 2006
entangle in decision making with perceived brand differences. The paper discusses the influence of advertising, brand name …
Persistent link: https://www.econbiz.de/10005148419
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ADVERTISING WITHIN THE BRANDING PROCESS OF THE CROATIAN WOOD INDUSTRY
Alic, Martina Bris; Alic, Alen; Zuparic, Josip - In: Interdisciplinary Management Research 9 (2013), pp. 93-104
competition. Modern marketing increasingly uses branding as the means to increase sales and profit. Advertising as a part of the … an appropriate media combination for advertising, in the paper linear programming is used, particularly a special case of … to use advertising space (and type of advertising) based on the greatest possible number of potential users that can be …
Persistent link: https://www.econbiz.de/10010717548
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“Do the Right Thing:” Diverging Effects of Accountability in a Managerial Context
Brown, Christina L. - In: Marketing Science 18 (1999) 3, pp. 230-246
, and creative staffs of several advertising agencies in an experimental simulation of an advertising copy meeting. We … significantly. For example, members of an advertising agency's account service or research departments are likely to favor the … impact on decision quality. In an experiment simulating an advertising copy meeting, we first solicited managers' private …
Persistent link: https://www.econbiz.de/10008787916
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Information and Communication Technologies for Health Systems Strengthening
Otto, Kate; Shekar, Meera; Herbst, Christopher H.; … - Economics Research, World Bank Group - 2015
Information and communication technologies (ICT) for health or eHealth solutions hold great potential for generating systemic efficiencies by strengthening five critical pillars of a health system: human resources for health, supply chain management, health care financing, governance and service...
Persistent link: https://www.econbiz.de/10011203188
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Effets indirects des entreprises multinationales sur l'emploi des pays d'accueil: Methodologie d'analyse et etudes de cas.
C, Dupuy; J, Savary - International Labour Organization (ILO), United Nations - 1993
Presents eight case studies of the indirect effects of multinationals on employment in six host countries. Includes a sample set of questionnaires addressed to local production units, sub-contractors and multinational subsidiaries contacted in the Brazilian study.
Persistent link: https://www.econbiz.de/10010966523
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Commercial application of new indigenous technologies : a case study of Nepal.
Khoju, M. R - International Labour Organization (ILO), United Nations - 1984
participation in research and development and the purchasing of raw material, and improved support services. Bibliography, diagrams …
Persistent link: https://www.econbiz.de/10010967121
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Machinery Leasing And Custom Services By Cooperatives And Other Dealers
Biser, Lloyd C. - Economic Research Service, Department of Agriculture - 1979
When earnings decline in the face of rising production costs, farmers may find leasing and renting more attractive than owning their equipment. This-study provides information to cooperative machinery dealers and production credit associations on the benefits, drawbacks, and potential of leasing...
Persistent link: https://www.econbiz.de/10010878837
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Improvements In Cooperative Livestock Marketing: A Study Of The Equity Cooperative Livestock Sales Association
Fox, Raymond L.; Haas, John T. - Economic Research Service, Department of Agriculture - 1979
This study of operations and services was requested by the Equity Cooperative Livestock Sales Association of Baraboo, Wisconsin. It appraises nearly 20 years of operations following a transition from terminal market and private treaty selling to auction markets. Goal setting, consolidation or...
Persistent link: https://www.econbiz.de/10010878838
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Agricultural Exports By Cooperatives
Hirsch, Donald E. - Economic Research Service, Department of Agriculture - 1979
This study is the first to present a broad statistical picture of operations exporting cooperatives. Included are data pertaining to dollar volumes, destinations, and cooperative shares of total U.S. agricultural export volumes, phis information about marketing channels, foreign offices and...
Persistent link: https://www.econbiz.de/10010878841