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Global sourcing strategy : R&D, manufacturing, and marketing interfaces
Kotabe, Masaaki - 1992
Persistent link: https://www.econbiz.de/10009128346
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Marketing management : text and cases
Czinkota, Michael R.; Kotabe, Masaaki; Mercer, David - 1997
Persistent link: https://www.econbiz.de/10004311324
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Anticompetitive practices in Japan : their impact on the performance of foreign firms
Kotabe, Masaaki; Wheiler, Kent W. - 1996
Persistent link: https://www.econbiz.de/10004314768
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Global marketing management
Kotabe, Masaaki; Helsen, Kristiaan - 1998
Persistent link: https://www.econbiz.de/10004355955
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Global marketing management
Kotabe, Masaaki; Helsen, Kristiaan - 2011 - 5. ed., international student version
Persistent link: https://www.econbiz.de/10004398604
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International marketing
Kotabe, Masaaki (contributor)
Persistent link: https://www.econbiz.de/10004415737
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Global marketing management
Kotabe, Masaaki; Helsen, Kristiaan - 2001 - 2. ed.
Persistent link: https://www.econbiz.de/10004609239
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Global sourcing strategies by European and Japanese multinational firms : an empirical study
Kotabe, Masaaki - 1987
Persistent link: https://www.econbiz.de/10004179805
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Marketing management
Czinkota, Michael R.; Kotabe, Masaaki - 2001 - 2. ed.
Persistent link: https://www.econbiz.de/10004717265
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Emerging issues in international business research
Kotabe, Masaaki (contributor) - 2002
Persistent link: https://www.econbiz.de/10004705376