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The 22 immutable laws of branding
Ries, Al; Ries, Laura - 1999
Persistent link: https://www.econbiz.de/10004063677
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Strategische Markenführung : Planung und Realisierung von Marketingstrategien für eingeführte Produkte
Haedrich, Günther; Tomczak, Torsten - 1990
Persistent link: https://www.econbiz.de/10004076087
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Adding value : brands and marketing in food and drink
Jones, Geoffrey (contributor) - 1994
Persistent link: https://www.econbiz.de/10004185975
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Kult-Marketing : die neuen Götter des Marktes
Bolz, Norbert (contributor); Bosshart, David (contributor) - 1995
Persistent link: https://www.econbiz.de/10004243416
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Brand it yourself : the fast, focused way to marketplace magic
Altman, Lynn - 2006
Persistent link: https://www.econbiz.de/10004272064
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Dienstleistungsmarken : Forum Dienstleistungsmanagement
Bruhn, Manfred - 2008
Persistent link: https://www.econbiz.de/10004281590
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Building global biobrands : taking biotechnology to market
Simon, Françoise; Kotler, Philip - 2003
Persistent link: https://www.econbiz.de/10004463256
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das Supplement der Zeitschrift für Marketing
Düsseldorf : Handelsbl. - 1.2000; 2001 -
Persistent link: https://www.econbiz.de/10004607171
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Legendary brands : unleashing the power of storytelling to create a winning marketing strategy
Vincent, Laurence - 2002
Persistent link: https://www.econbiz.de/10004663025
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Brand slam : the ultimative hit in the game of marketing
Delano, Frank - 2001
Persistent link: https://www.econbiz.de/10004611228