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Essentials of strategic management : the quest for competitive advantage
Gamble, John E.
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Thompson, Arthur A.
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Peteraf, Margaret A.
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2013
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3. ed., Internat. student ed.
Persistent link: https://www.econbiz.de/10009527439
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Collaborating with customers to innovate : conceiving and marketing products in the networking age
Prandelli, Emanuela
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Sawhney, Mohanbir S.
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Verona, Gianmario
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2008
Persistent link: https://www.econbiz.de/10004951099
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