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Management by involvement : an action guide
Brady, Gene F. - 1989
Persistent link: https://www.econbiz.de/10004069840
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Kundenzufriedenheit und Involvement
Matzler, Kurt - 1997
Persistent link: https://www.econbiz.de/10004350911
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Involvement als Determinante der Qualitätswahrnehmung von Dienstleistungen
Homburg, Christian; Kebbel, Phoebe - 2000
Persistent link: https://www.econbiz.de/10004605019
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Involvement generieren - Kundenzufriedenheit schaffen : neue Wege zur Kundenzufriedenheit
Loewenfeld, Fabian von - 2003
Persistent link: https://www.econbiz.de/10004801709
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Repeat buying : facts, theory and applications
Ehrenberg, Andrew S. C. - 1988 - new ed.
Persistent link: https://www.econbiz.de/10004065057
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Creating brand loyalty : the management of power positioning and really great advertising
Czerniawski, Richard D.; Maloney, Michael W. - 1999
Persistent link: https://www.econbiz.de/10004034613
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Repeat buying : theory and applications
Ehrenberg, Andrew S. C. - 1972
Persistent link: https://www.econbiz.de/10004016862
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Brand loyalty : measurement and management
Jacoby, Jacob; Chestnut, Robert Ward - 1978
Persistent link: https://www.econbiz.de/10004553283