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New product strategy in the technology-based firm : product technology, market strategy, and performance
Meyer, Marc H. - 1986
Persistent link: https://www.econbiz.de/10004107535
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The fast path to corporate growth : leveraging knowledge and technologies to new market applications
Meyer, Marc H. - 2007
Persistent link: https://www.econbiz.de/10004884057
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The power of product platforms : building value and cost leadership
Meyer, Marc H.; Lehnerd, Alvin P. - 1997
Persistent link: https://www.econbiz.de/10004333955
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Entrepreneurship : an innovator's guide to startups and corporate ventures
Meyer, Marc H.; Crane, Frederick Gerard - 2011
Persistent link: https://www.econbiz.de/10008911029