The power of product platforms : building value and cost leadership
Year of publication: |
1997
|
---|---|
Authors: | Meyer, Marc H. ; Lehnerd, Alvin P. |
Publisher: |
New York [u.a.] : Free Press |
Subject: | Produktpolitik | Produktinnovation |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
-
Waldschmidt, Vera, (2011)
-
An approach to enhancing the success of material innovation through value chain partner integration
Linder, Christian, (2013)
-
How to create profitable new products : from mission to market
Gruenwald, George, (1997)
- More ...
-
The power of product platforms : building value and cost leadership
Meyer, Marc H., (1997)
-
Corporate venturing : an expanded role for R&D
Meyer, Marc H., (2008)
-
The fast path to corporate growth : leveraging knowledge and technologies to new market applications
Meyer, Marc H., (2007)
- More ...