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Marktorientierte Produktentwicklung : die Interaktion zwischen F&E und Marketing
Euringer, Cornelia - 1995
Persistent link: https://www.econbiz.de/10004210228
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The new products handbook
Wizenberg, Larry (contributor) - 1986
Persistent link: https://www.econbiz.de/10004622235
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Marketing and product development
Littler, Dale - 1984
Persistent link: https://www.econbiz.de/10004626752
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Where stuff comes from : how toasters, toilets, cars, computers and many other things come to be as they are
Molotch, Harvey Luskin - 2003
Persistent link: https://www.econbiz.de/10004715250
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Marketing and product development
Littler, Dale - 1985
Persistent link: https://www.econbiz.de/10004770470
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Product development : meeting the challenge of the design-marketing interface
Bruce, Margaret (contributor) - 1995
Persistent link: https://www.econbiz.de/10004247662
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Customer Knowledge Management in der Konzeptphase der Neuproduktentwicklung
Böckermann, Florian - 2013
Persistent link: https://www.econbiz.de/10009695120
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Motivanalyse zu Anwenderinnovationen in Online-Communities
Janzik, Lars - 2012
Persistent link: https://www.econbiz.de/10009499544